Press
It’s not your typical “bar.”
The Jason Show [FOX] — April 2017
Unique Kid Birthday Parties
Twin Cities Live [ABC] — April 2017
Best Blowout
Minneapolis St. Paul Magazine – December 2014
“After months—ok, years—of Margery teasing Shop Girl Allison Kaplan about her blowout obsession, Ali took Margery to The Wow Bar at 50th & France, and she was, as predicted, wowed!”
myTalk 107.1fm — November 2014
“Hurray! A blow-dry bar is coming to St. Paul. The Wow Bar, already at 50th and France in Edina, plans to open a second spot on Grand Avenue and Lexington Parkway.”
Pioneer Press — September 2014
“Wow Bar has set the standard among Twin Cities blow dry bars, with attention to detail—from warm towels to phone charging stations—and consistently well trained stylists.”
Minneapolis St. Paul Magazine — September 2014
“If time is of the essence, consider newcomer The Wow Bar, a place to get an express shampoo, blow-dry and style meant to give your tresses fullness and shape that lasts for days.”
Pioneer Press – July 2014
Best Blowout Twin Cities
Allure – October 2013
“’Cosmic cosmetology literally makes people look younger.’ … [Wow] predicts hair accessories such as extensions, bangs and ponytails will be hot this summer.”
Edina Magazine – August 2013
“Mothers Day Gifts Fit for a Queen…”
Mpls/StPaul Beauty Bets — May 2013
All-out Blowout
Minnesota Bride – Spring 2013
“Bridesmaids bond best when everyone comes out looking like a movie star… The Wow Bar at 50th & France, with its striped walls and tufted white sofas, provides a chic setting for your getting pretty party.”
Minneapolis St. Paul Magazine Weddings – Spring/Summer 2013
Best Blowdry Bar
Minneapolis St. Paul Magazine – December 2012
Best Blowdry Bar
Minnesota Monthly – November 2012
Out And About: What to see and do in Edina
Edina Magazine – November 2012
“…Wow Bar, which finally opened today at 50th & France, was worth the wait.”
Minneapolis St. Paul Magazine – August 2012
“’We’re about more than just drying hair,’ said Wow Bar Owner Jason Deavalon. ‘We’re actually sealing the cuticle of the hair. It’s done in a certain form and fashion, that gets longevity out of the style.’”
KSTP 5 – June 2012
“Owners say they expect women to use the services before events such as an important business meeting or wedding, or simply to pamper themselves as part of a fun night out. ‘We’re not just going to be doing people’s hair, we’re going to be giving them a really wow experience,’ said the Wow Bar’s Deavalon.”
Southwest Journal — May 2012
“Customer Abby Merea got a chance to sit in the chair and enjoy the blow-dry bar experience. ‘I really liked it. It’s something that I could never replicate,’ she said. ‘And I like that it’s kind of like getting a mani-pedi at a salon. You get in and you get out.’”
Pioneer Press — May 2012
“The Wow Bar is coming to the 50th & France shopping district and will boast an all-star team…”
Star Tribune — April 2012
“Jason Deavalon of the eponymous Uptown salon is opening the Wow Bar (www.thewowbar.com) in the 50th and France neighborhood. He worked with José Eber from 1989 to 1993 and styled celebrities, including Elizabeth Taylor. Deavalon offers what many consider the best blowout service in the Twin Cities. He’s training a dozen hairstylists in his techniques.”
Star Tribune — March 2012
“Twin Cities attorney and philanthropist Parrel Caplan has assembled an A-List team that includes one of the Twin Cities’ best known stylists, Jason Deavalon–who has a cult-like following among local notables…”
Mpls/StPaul Magazine Online — February 2012
For press inquiries, contact Alyssa Caplan at (612) 843-4707.